Demand Forecast Bias?

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Demand Forecast Bias?

What is the Impact of Reporting Structure on Forecast Bias?

Understanding how organizational alignment affects demand planning accuracy.

1. Forecast bias is influenced by the department demand planning reports to.
2. Reporting to Sales often results in over-forecasting, while reporting to Supply Chain leads to under-forecasting.
3. The best approach is an independent demand planning function that collaborates with both Sales/Marketing and Supply Chain.

https://chaoscureconsulting.com/wp-content/uploads/2025/03/convincing-leadership-to-use-demand-plan-versus-sales-input.pptx

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